Why Digital Signage in Supermarkets?
Digital signage in grocery stores increases unplanned purchases by 20%
68% of shoppers say digital displays influence their purchasing decisions
Increase in dwell time in departments featuring digital product information
Digital end-cap displays drive 25% higher sales for featured products
Transform shopper journeys with targeted messaging that increases basket size and loyalty
Create promotional content effortlessly
Store managers can easily update pricing, specials, and seasonal promotions across multiple displays simultaneously. This ensures pricing accuracy and promotional consistency while reducing staff time spent on manual sign updates.
Improve shopper navigation and education
Digital wayfinding displays help customers locate products and departments efficiently. Product information screens can educate shoppers about nutrition, sourcing, and preparation tips, enhancing the shopping experience.
Keep all departments and shoppers updated
Centralized display management ensures consistent messaging across all store sections. Deli counters, bakeries, and service areas can display wait times and availability, reducing perceived wait times and customer frustration.
Boost basket size and customer loyalty
Targeted promotional content can highlight complementary products and special offers, increasing unplanned purchases. Loyalty program integration on displays can remind customers of rewards opportunities and personalized offers.