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Chile sitting on fathers lap at Ice rink with advertising screens in background

The Future of Youth Sports Advertising

The $500M Untapped DOOH Market in Northeast Youth Sports

The DOOH Market

Digital Out-of-Home (DOOH) advertising in youth sports facilities represents a unique opportunity to reach affluent, engaged families in a brand-safe environment. With parents spending an average of 95 minutes per facility visit and families making 3.8 weekly visits to venues, advertisers benefit from extended exposure to a premium audience. Our network reaches a highly desirable demographic, with 72% of youth sports families earning over $100,000 annually, making them key decision-makers for both household and business purchases. This captive audience, combined with strategic screen placement throughout facilities, delivers exceptional engagement rates and ROI for advertisers.

$30 Billion

Estimated size of the US youth sports market

62%

Youths between ages of 6-17 who play team sports

11.8 Hours

Average hours per week of youth sports partic

60 Million

Youth sports participants in the United States

Why DOOH in Youth Sports?

The youth sports DOOH market presents a powerful opportunity for advertisers. With high success rates in consumer action, growing advertising spend in the digital space, and exceptional brand recall among sports fans, our network delivers measurable results in a premium environment. Our strategically placed displays reach engaged families during extended facility visits, creating meaningful impressions that drive business outcomes.

Advertising Spend

eMarketer estimates that 34% of out of home marketing will be spent on DOOH marketing

Success Rate

A recent study from the Out of Home Advertising Association found that 76% of people who had seen DOOH ads took action. 

Sports Fans

A recent study by Clear Channel indicated that 77% of sports fans notice brands after watching DOOH advertisements

DOOH Benefits for Advertisers

Digital Out-of-Home advertising in youth sports facilities combines the precision of digital marketing with the impact of traditional signage. 

Premium Audience Targeting

Reach affluent sports families during high-dwell time activities, ensuring maximum exposure to your target demographic.

Brand Safe Environment

Showcase your brand in trusted youth sports facilities, aligning with family values and healthy lifestyles.

Dynamic Content Control

Update messaging in real-time across the entire network, enabling seamless campaign management and quick creative rotations.

Measurable Result Analytics

Track campaign performance with detailed analytics, including impression counts, audience demographics, and engagement metrics.

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